Freelance SEO Copywriter For Hire

Hey there! I’m Lois, and I’m a freelance SEO copywriter.

I write SEO-friendly copy with purpose. We’re talking metrics-driven, accessible, interesting stuff that your users are actively searching for.

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Getting SEO copy *just right*

If we’re being honest, SEO copy has a reputation for being a bit... eh. Practical, sure, but without much in the way of excitement. With my fresh approach, I inject life back in. Creativity, accessibility, and SEO are not mutually exclusive. After all, SEO copywriting is a tool for storytelling, not for gaming search engines. Without purpose and personality, copy just sort of sits there, gathering dust.

Acing organic search in the long term requires natural copy with zest. Here’s why - SEO gets more eyes on your website, creativity helps you stand out, and accessibility opens you up to more potential customers. Content SEO, when done right, can truly elevate your brand. But it’s all about striking the right balance. That’s where I come in.

I write copy that engages, helps, and charms your dream audience. Simply put, I’ll get your brand in front of the right people and get stuff moving.

Who have I worked with?

Nasty Gal Logo
Blue Array Logo

How can I help?

Every project needs to begin somewhere. Whether you need someone to kickstart things or overcome a particular hurdle, here’s what I can do to help:

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Extra resource

You need someone to just ‘get things done’. The clock is ticking, deadlines are looming, and you have a to-do list the length of your arm. You desperately need additional hands on deck to just do the damn thing.

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Expertise

You need someone who ‘gets it’. SEO copywriting might not be in your wheelhouse, and you’re feeling stuck on how to navigate your project. You’d like a little guidance from someone who is confident in their craft.

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Human touch

You need authentic copy. You’re looking for the real deal to support that upcoming project. You’re after a human who will write for humans, all in keeping with your TOV and style guidelines.

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Creativity

You want to strike a better balance between creativity and SEO. It’s time to say goodbye to snooze-inducing SEO copy - even those ‘dry’ topics can be given a touch of razzmatazz.

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SOS

You just need some help, man.

So what do I actually do?

I’m not a wizard (yet), but I can certainly work some magic on your content.

  • SEO copywriting

  • SEO content writing

  • Long-form copywriting

  • Website copywriting

  • Adhoc copywriting

  • On-Page SEO recommendations and fixes

What about *dramatic horn* AI?

AI is understandably controversial. However, I firmly believe AI writing tools are not the enemy of copywriters (and are certainly not agents of Skynet). The thing is, you can spot an AI-generated copy from a mile away, and it absolutely puts readers off. So it all comes down to how you use these tools. And it’s pretty straightforward - just let them do what they do best. Things like idea generation, and consolidating fiddly bits of data and content. Rest assured, you won’t receive anything from me that is purely AI-generated and reads like it was written by Cheesoid.

AI tools can’t recreate human creativity (because they’re literally robots) but there is space for them in our industry.